Tasteful Packaging For Tasty Products
The Healthy Box, a subscription service for health food products, wanted a new packaging design to optimise both the processes and the customer experience.
The Healthy Box, a subscription service for health food products, wanted a new packaging design to optimise both the processes and the customer experience.
The client's challenge
The previous assembly process was time consuming. The box took too long to assemble and closing it required too much manual work. In connection with the new product launch, the company saw an opportunity to improve the packaging and create a new unboxing experience.
"THEIR BOXES TOOK WAY TOO LONG
TO ASSEMBLE AND CLOSING THEM
WAS ALSO DIFFICULT"
Antalis Expert
The Antalis solution
We developed a smaller box that was easier to handle but still able to contain a wide range of products. The new Peel & Seal solution simplified the assembly process and made the box easier to open. The entire box was given a new look with an attractively coloured exterior and print both inside and out. The logo was visible from many angles to promote the company.
The process
- Review of requirements
- Discussion of design and graphics
- Demonstration of prototypes
- Solution approved by the client
- Implementation
Advantages
Better consumer
experience
Easier to open; the printed personalised greeting on the inside created a unique unboxing experience and more customer loyalty
Improved assembly
process
The Peel & Seal lock improved the assembly process and saved he company time and money.
Greater
visibility
The logo print improved visibility throughout the supply chain
